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Best Popup Apps

What is Popup software?

Appjunction currently boasts 24 tools within the Popup category as of May 2024. Among these, some standout options renowned for their robust features and excellent value for money includes includes EcomSend , PushOwl , and Pop Convert . These software solutions offer comprehensive functionalities tailored to meet various Popup needs, making them top choices for businesses seeking efficient and effective marketing solutions. Popup software for ecommerce brands is a versatile tool designed to create and manage popup forms on their websites or online stores. These popup forms can be used to capture leads, promote special offers, collect feedback, or encourage specific actions from visitors, such as subscribing to a newsletter or making a purchase.

With popup software, ecommerce brands can customize the design, content, and behavior of popup forms to match their branding and marketing objectives. They can choose from a variety of templates and themes, as well as add images, videos, buttons, and other interactive elements to make their popups more engaging and effective. Moreover, popup software offers targeting and segmentation features, allowing brands to display popup forms to specific audiences based on factors such as location, browsing behavior, referral source, or time spent on the website. This helps ensure that popups are displayed to the right people at the right time, increasing the likelihood of engagement and conversion.

Additionally, popup software provides analytics and reporting capabilities, enabling brands to track the performance of their popup forms in real-time. By monitoring metrics such as conversion rates, click-through rates, and exit intent, brands can optimize their popup strategy for better results and higher ROI.

Overall, popup software is a valuable tool for ecommerce brands looking to capture leads, promote offers, and engage visitors on their website effectively. By leveraging popup forms strategically, brands can increase conversions, boost sales, and enhance the overall user experience for their customers.

15 Listings in Popup Available





EcomSend assists in growing your email and SMS marketing list through opt-in or spin wheel popups, aiming to significantly boost sales.





PushOwl helps recover abandoned carts and boost sales with personalized popups, engaging customers directly to encourage purchase completion.

Pop Convert

Pop Convert



Pop Convert utilizes popups and banners to gather emails and phone numbers from visitors, enhancing sales through direct engagement.





ShopPop enhances online sales by building trust and creating a sense of urgency (FOMO) through various popups, including cart abandonment and promotional alerts.





Rivo Email Popups help in building your email list and offering discounts through attractive popups, converting visitors into customers.





Privy represents an all-in-one ecommerce platform designed to accelerate business growth by leveraging powerful marketing tools and strategies to enhance customer engagement and retention.

This app creates a sense of urgency, social proof, and FOMO through real-time sales popups, timers, shipping bars, and sales notifications.





Quickly align your shop with GDPR requirements using iubenda's solution to earn user trust and avoid legal complications.





Gameball lets you design a loyalty, rewards, and referrals program that converts new buyers into loyal customers, enhancing customer engagement.





Justuno is a comprehensive platform for email and SMS lead capture, featuring highly-targeted pop-ups and personalized website experiences designed to optimize conversion rates and capture customer information.

Overall Rating


Ratings Breakdown











User Reviews


Four Leaf Candle

May 11, 2024

Ugh, this app is a nightmare! My SMS stopped working, even though I have plenty of credits left. They told me I need to verify my phone number, but they won't let me do it until my store is live. Seriously?! I can't launch my store without knowing if this thing even works! And the support is useless. They take forever to reply in the chat, sometimes days! No


TokTok Beauty

May 11, 2024

This app is a nightmare! Their customer service is beyond terrible. Every time I have a question, I get passed around to different agents, and none of them seem to care or understand my problem. I had a huge issue with broken product images in my email campaigns, and they fixed it after days without even telling me! I only found out because I checked myself.



May 8, 2024

Waited 30 mins for a response only to get a useless article link. Tried explaining it didn't help, but got ignored. Still waiting for help. This is NOT how customer service should be! 😠 So frustrating!


Pillow Strap

May 11, 2024

This app is driving me insane! The email links use these weird "12x34y.myshopify.com" URLs instead of my actual store domain. And get this, inline links in their editor look fine but don't actually work in the sent emails. Their support is clueless! They took forever to even try to figure it out, and then told me the weird URLs are "normal." They clearly d



May 11, 2024

These guys keep jacking up their prices! And their customer service? Forget about it - they don't care anymore. They even refused to honor my lifetime coupon and then doubled the price! Klayvio is blowing them out of the water with their offer, so I'm switching. Seriously, all the big companies are using Klayvio now because it's way more powerful than Omni


D&J Grinders

May 8, 2024

Waste of $60! Feels like a scam, seriously considering a lawsuit. Support is useless, Robert just sends random pages that have nothing to do with my questions. Don't bother installing, unless you want to donate money for nothing.


Effing Candle Co.

May 11, 2024

This ESP is all hype and no substance! The automations are easy to use, but that's literally the ONLY good thing about Omnisend. Their pricing is a confusing mess – they nickel and dime you for everything, and my bill has skyrocketed while the features haven't changed at all. Experienced email marketers will be sorely disappointed by the lack of features a


Angel Alchemy

May 8, 2024

Totally disappointed with Omnisend lately. Tried updating my name servers and somehow someone else took over my account?! Support keeps saying they'll fix it "in 24-48 hours" but it's been 6 days and nothing. Can't send ANY emails, which is seriously hurting my business. Tech support is clueless and doesn't do what they say. Omnisend used to be great, now I



May 11, 2024

Omnisend has been nothing but a headache since I started using it! The limited popup sizes are just the tip of the iceberg. Today, I tried to freeze my account while I explored other options, and guess what? They charged me for the freeze AND for the next month! Talk about shady! Getting support is like pulling teeth, and even then, they just brush you off.


Skin Love Cream

May 8, 2024

Total rip-off! Spent a ton of money on their email service, and my first campaign got cancelled because of bounced emails. Support was useless - took forever to get a response and then they wanted me to pay even more money to clean my list. Did that and guess what? Campaign got paused again for the same reason! Customer service is the worst. Avoid this

More about Popup Tools

Benefits of using Popup Software

If you're running an online shop, think of popup software as your digital helper for grabbing people's attention. It's like having a little sign that pops up and says, "Hey, don't miss this!" or "Wanna stay in the loop?" You can make these popups look and feel just like your brand, so they don't stick out like a sore thumb on your site.

You can use these popups for all sorts of things. Want to get more folks to sign up for your emails? Pop a signup form right in front of them. Got a killer sale going on? Flash a discount code to nudge them to buy. Or maybe you just want to know what they think about your store – popups can help with that too.

The cool part is, you can decide who sees your popups and when. Say someone's visiting from a city where you just opened a new store – you can show them a special welcome message. Or if someone's been hanging around a certain product page, you can hit them with a timely nudge to add it to their cart.

And you're not just throwing these popups out there and hoping for the best. The software lets you keep an eye on how well they're working. You can see if people are clicking, signing up, or just closing them out. That way, you can tweak things to make sure your popups are doing their job right.

Overall, pop-up apps serve as powerful tools for ecommerce and Shopify brands to engage customers, drive sales, and enhance the overall shopping experience.
To better understand the benefits of using Popups Apps, you may also read the general reviews provided by users of these platforms on Appjunction. Additionally, you can join communities and interact with peers using these tools. Furthermore, you may review the case studies provided by the aforementioned tools.
To better understand the benefits of using Popup Apps, you may also read the general reviews provided by users of these platforms on Appjunction. Additionally, you can join communities and interact with peers using these tools. Furthermore, you may review the case studies provided by the aforementioned tools.

Typical Pricing of Popup Apps

The cost of pop-up tools for Shopify or ecommerce brands can vary depending on several factors such as the features included, the level of customization, and the provider. Generally, pop-up tools may be available in a range of pricing tiers to accommodate different business sizes and needs.

Some basic pop-up tools may offer limited functionality for free or at a low monthly cost, making them accessible to small businesses with tight budgets. These tools typically provide essential features like basic pop-up creation and limited customization options.

More advanced pop-up tools with comprehensive features such as advanced targeting, A/B testing, integration with email marketing platforms, and detailed analytics may come at a higher price point. These premium tools are often suitable for larger ecommerce brands looking to optimize their pop-up campaigns and maximize their return on investment.

So, how much are we talking about here? Well, prices can swing from about $10 a month to over $200. It all comes down to how complex the tool is and what your shop needs. And keep an eye out for deals, because some companies might cut you a break on the price if you pay for a whole year upfront or if you've got some special requirements.
Overall, the cost of Popup tools would vary depending on your usage and the size of your brand. However, there are a lot of tools you may find on Appjunction that offer free trials to give you an idea of the features they offer. I'd highly suggest trying a few and selecting the ones that work for you. You can also sort them by pricing and use them according to your needs.

Popup Software Features to look

When selecting a pop-up platform for an ecommerce brand, it's essential to consider key features that align with your marketing goals and customer engagement strategies. Here are some crucial features to look for:

Customization Options: Ensure the platform offers a variety of templates and customization tools to design pop-ups that match your brand identity and resonate with your target audience.

Targeting and Triggers: Look for advanced targeting options based on user behavior, demographics, or purchase history. Additionally, the ability to trigger pop-ups based on specific actions, such as exit intent or time spent on a page, can enhance effectiveness.

A/B Testing: A robust A/B testing feature allows you to experiment with different variations of pop-ups to determine which designs, messages, or offers perform best and optimize your campaigns accordingly.

Mobile Responsiveness: Ensure that pop-ups are optimized for mobile devices to provide a consistent and engaging experience for mobile users, considering the growing prevalence of mobile shopping.

Exit Intent Technology: Pop-ups triggered by exit intent detect when a visitor is about to leave your website and present them with a targeted offer or message, helping to capture leads or retain potential customers.

GDPR Compliance: And there's this cool thing where pop-ups can tell if someone's about to leave your site. That's your chance to swoop in with a sweet deal or a last-second message to keep them around.

Lastly, you've got to play by the rules with privacy laws like GDPR. Make sure your pop-up platform is on board with that, so your customers know you're looking out for their info.

To get a better overview of the various features offered by different tools, I would highly recommend browsing the feature section of each app and comparing them with others in the same industry. This will give you a better idea of the different features offered by apps in Popup.

Who uses Popup Software?

Pop-up tools are pretty popular among the folks running an online store because they really help get customers more involved, boost sales, and make their marketing efforts smarter. Let's talk about who actually uses these pop-up tools in an online shop:

The marketing crew: These are the people who come up with all those pop-ups you see about new products, deals, or events. They use these tools to make sure their messages grab your attention, reach the right people, and they keep an eye on how well these pop-ups are working.

Ecommerce bosses: The ones in charge of selling stuff online and making sure you have a good time while you're shopping. They decide where to put pop-ups on the site to get more people to sign up for stuff, stop them from leaving their shopping carts full, and nudge them towards buying something.

Web gurus: These are the tech-savvy folks who handle all the behind-the-scenes work on the website. They're the ones who make sure the pop-ups are running smoothly, don't slow down the site, and look like they belong there.

Popup software has been used by various teams across the organization. I would highly recommend you to go through reviews along with the designation of the reviewer to get a fair idea of the different teams that use these software. You can also dig deeper into each review and find out the use cases and problems they have faced.

Different kinds of Popup Software

There are several types of pop-up software available for ecommerce or direct-to-consumer (DTC) brands, each offering unique features and functionalities tailored to specific marketing objectives and user engagement strategies. Here are some common types of pop-up software used by ecommerce and DTC brands:

Promotional Pop-Ups: These pop-ups are designed to promote special offers, discounts, or sales events to website visitors. They typically include compelling messaging and eye-catching visuals to incentivize purchases and drive urgency among shoppers.

Email Capture Pop-Ups: Email capture pop-ups are used to collect visitor email addresses and grow the brand's subscriber list. They often offer incentives such as discounts or freebies in exchange for signing up for the newsletter, enabling brands to nurture leads and engage with customers through email marketing campaigns.

Exit-Intent Pop-Ups: Exit-intent pop-ups are triggered when a visitor is about to leave the website, aiming to capture their attention and prevent them from bouncing. These pop-ups may offer last-minute discounts, encourage social media follows, or prompt visitors to explore related content before exiting.

Cart Abandonment Pop-Ups: Cart abandonment pop-ups target visitors who have added items to their shopping cart but have not completed the purchase. They remind customers of their abandoned carts, offer incentives to complete the transaction, and address any concerns or obstacles that may have prevented them from checking out.

Upsell and Cross-Sell Pop-Ups: These pop-ups are displayed during the checkout process or on product pages to suggest additional items or upgrades that complement the customer's purchase. They help increase average order value and maximize revenue by encouraging customers to add more items to their cart.

Survey or Feedback Pop-Ups: Survey or feedback pop-ups prompt visitors to provide feedback on their shopping experience, product preferences, or website usability. Brands use this valuable feedback to improve their offerings, optimize the user experience, and better understand customer needs and preferences.

Live Chat Pop-Ups: Live chat pop-ups enable real-time communication between customers and support representatives, allowing visitors to ask questions, seek assistance, or resolve issues without leaving the website. This enhances customer satisfaction and increases the likelihood of completing a purchase.

I would highly recommend that you go through the subcategories within each category on Appjunction to learn more about the different types of tools offered in Popup. Select a subcategory for which you're searching for a tool and explore its features and pricing. You can also filter the reviews based on company size and industry to see how this tool works for businesses like yours.

Potential issues with Popup Software

While pop-up apps offer numerous benefits for ecommerce or Shopify brands, they may also present potential issues that need to be addressed to ensure a positive user experience and maximize effectiveness. Some potential issues include:

User Experience Disruption: Pop-ups can disrupt the user experience if they are displayed too frequently, are overly intrusive, or cover essential content on the webpage. This can lead to frustration among visitors and increase the likelihood of them leaving the website without completing their intended actions.

Aesthetic Impact on Brand Image: Poorly designed or unappealing pop-ups can negatively impact the brand's image and credibility. Brands should prioritize visually appealing and on-brand pop-up designs to maintain a professional appearance and reinforce brand identity.

Overwhelming Visitors with Information: Displaying too many pop-ups with different messages simultaneously can overwhelm visitors and dilute the effectiveness of each individual message. Brands should carefully plan and prioritize pop-up campaigns to deliver targeted and relevant messages that align with the customer's journey.

Risk of Overpromoting: And let's talk about sales and deals. If every time someone visits your site, they're hit with "Sale! Sale! Sale!" it starts to lose its sparkle. It's like if your friend who's always saying "This is the best thing ever!" about everything – after a while, you stop listening. You've got to play it cool and mix it up with other types of messages too.

Negative Impact on SEO: Intrusive pop-ups that obstruct content or interfere with navigation may negatively impact the website's search engine rankings. Search engines like Google prioritize user-friendly websites, so brands should use pop-ups judiciously to avoid penalties and maintain visibility in search results.

Getting onboarded with a new Popup tool is a significant decision that you, as a manager, have to make. Do check out detailed reviews and, most importantly, their pros and cons because they'll give you a fair idea of potential challenges that you may face with these tools. I would also suggest that you filter out the negative reviews along with your industry to get a better idea of the whole picture.

Integration of Popup Software

Ecommerce-focused pop-up software often integrates with a variety of tools and platforms to streamline workflows, enhance functionality, and maximize the impact of pop-up campaigns. Some common integrations include:

Data Analytics Tools: They also play nice with analytics tools like Google Analytics. This is great because you can see if your pop-ups are actually working. You'll know how many people are clicking on them, signing up, or even buying something because of them.

Social Media Platforms: ISocial media's a big deal too, right? So, these pop-ups can help you get more followers on platforms like Instagram or Twitter. They can even encourage your customers to share their own posts about your products.

Marketing Automation Platforms: Integration with marketing automation platforms like Marketo, Pardot, and ActiveCampaign enables brands to automate pop-up campaigns based on predefined triggers and workflows, delivering timely and relevant messages to website visitors.

Exit-Intent Technology Providers: Some pop-up software integrates with exit-intent technology providers like OptinMonster or BounceX to trigger pop-ups when a visitor is about to leave the website, effectively capturing their attention and encouraging them to stay or take action.

Payment Gateways: Integration with payment gateways such as PayPal, Stripe, and Authorize.Net enables brands to create pop-ups for special offers or discounts during the checkout process, incentivizing purchases and reducing cart abandonment.

By integrating pop-up software with these complementary tools and platforms, ecommerce brands can create cohesive and impactful marketing campaigns, streamline operations, and drive growth and revenue.

Appjunction can help you with a detailed list of tools integrated with each tool or app. Go to the app page, and you'll be able to find out those in detail. Additionally, you may compare different tools with respect to integrations offered by tools and what's suitable for your ecommerce brand.

Trends in Popup Software

Several emerging trends related to pop-up tools in ecommerce are shaping the way brands engage with customers and drive conversions. Here are some notable trends:

Interactive Pop-Ups: First up, we've got these interactive pop-ups. You know, like those little quizzes or polls that pop up while you're shopping online? They're everywhere now. Shops are using them to make the whole browsing thing more fun, and they're also sneaking in questions to learn what we like. It's pretty clever because they end up showing us stuff we're more likely to buy.

Gamification: Then there's this trend where shopping feels like a game. Ever seen those "spin the wheel" pop-ups for a discount? Or those digital scratch cards? They're turning shopping into a game to make it more exciting. It's like they're saying, "Hey, have a little fun and maybe win a prize while you're at it.

Social Proof and FOMO: Another thing stores are doing is showing off how popular their stuff is. They'll have pop-ups that tell you things like "Someone just bought this 5 minutes ago" or show a bunch of good reviews. It's all about making you think, "Wow, I might be missing out if I don't get this now."

Minimalistic Design: Stores are also keeping it simple with their pop-ups. They're going for a clean look, not too many words, and nice pictures. It's less annoying and makes the whole shopping vibe better.

AI-Powered Personalization: Artificial intelligence (AI) and machine learning algorithms are being integrated into pop-up tools to automate personalization and optimize campaign performance. AI-powered pop-ups analyze vast amounts of data in real-time to deliver relevant messages and offers tailored to individual users.

Contextual Targeting: Contextual targeting involves displaying pop-ups based on contextual cues such as page content, search queries, or geographic location. Contextually targeted pop-ups provide timely and relevant information to users, increasing relevance and engagement.

Frequently Asked Questions Related To Popup

What exactly is popup software for ecommerce?

Popup software helps ecommerce brands create and manage those little windows that appear on their websites. These popups can be used to collect email addresses, promote deals, get feedback, or encourage actions like signing up or buying something.

How can popup software benefit my online store?

Think of it as your attention-grabbing sidekick. It helps you promote offers, grow your email list, gather feedback, and ultimately boost sales and improve customer engagement.

How much does popup software typically cost?

The price can vary depending on features and complexity, ranging from around $10 to over $200 per month. Many offer free trials, so you can try before you buy.

What features should I look for in a popup platform?

Key features include customization options, targeting and triggers, A/B testing, mobile responsiveness, exit-intent technology, and GDPR compliance.

Who within an ecommerce team typically uses popup software?

Marketing teams, ecommerce managers, and web developers all use popup software for various purposes, from creating campaigns to ensuring smooth operation.

What are the different types of popup software available?

Common types include promotional popups, email capture popups, exit-intent popups, cart abandonment popups, upsell/cross-sell popups, survey/feedback popups, and live chat popups.


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